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Team

We’re the People Behind HealthCare.com

We’re a hungry team of entrepreneurs, engineers, researchers, designers, writers, marketers, analysts, data nerds, and healthcare specialists building a business around helping consumers make better healthcare purchase decisions.

Leadership

Howard Yeh

CEO and Co-Founder

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Howard Yeh

CEO and Co-Founder

Howard leads HealthCare.com as its CEO, and co-founded the new HealthCare.com in 2014. He was also an original founder of HealthCare.com in 2007. He is an investor in the company and serves on the Company’s board of directors.

Before HealthCare.com, Howard co-founded ContactUs.com in 2012, a marketing software company that was acquired in 2015 by WorkWave. He was previously a co-founder and COO of BrokersWeb, which was successfully acquired in 2011. Previous to that, he was a venture capital investor at VantagePoint Capital Partners and an investment banker at Merrill Lynch. He graduated from the Wharton business school at the University of Pennsylvania in 2000.

Jeff Smedsrud

President, Insurance Services & Co-Founder

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Jeff Smedsrud

President, Insurance Services & Co-Founder

Jeff is a co-founder of HealthCare.com and founder of Pivot Health (acquired by HealthCare.com in Feb. 2018). Following the acquisition, Jeff is President, Insurance Services for HealthCare.com and continues the leadership of the Pivot Health business.

He is a results-oriented leader who has built and grown companies from back-of-envelope ideas to multi-million dollar, profitable and scalable entities with a focus on health insurance and other consumer-centric business models. He is a serial entrepreneur who has started several businesses – four of which have been acquired by publicly traded companies.

Creative thinker who has been a presenter at dozens of national trade conventions. Active marathon runner and member of Seven Continents Club — one of only 200 or so individuals to run a marathon on all seven continents. Cancer survivor, charity activist and motivational speaker.

Previously, Jeff helped create and grow the fully-insured segment at The IHC Group (NYSE:IHC) from $0 to nearly $300 million in revenue in seven years. He led AMIC (NASDAQ:AMIC) to significant direct-to-consumer growth and national recognition.

Jose Vargas

President & Co-Founder

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Jose Vargas

President & Co-Founder

Jose is an investor, board member and co-founder of HealthCare.com. He is serial internet entrepreneur who has been building and growing companies for over 14 years. Previously, he was the founder and CEO of MailCreations.com which was acquired by a publicly traded, Japanese company in 2004. In 2007, he co-founded the predecessor to the current HealthCare.com. That company acquired BrokersWeb, a pay-per-click marketplace for insurance, and the combined company was acquired in 2011 by Vantage Media. Jose also co-founded BlueKite, a FinTech startup developing cross-border payments that was acquired by Xoom Corporation. He is a board member of Autobytel, HealthCare.com and PeopleFund.

Sergio Vela

CTO

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Sergio Vela

CTO

Sergio brings more than 15 years of experience in the online industry mostly in technology, product development and marketing. At as CTO of HealthCare.com, Sergio oversees the company’s technology & product strategy, leading the Engineering, Product, Data, DevOps and Conversion Optimization teams.

Prior to HealthCare.com, Sergio was Chief Technology Officer at Vantage Media, a leading advertising technology company, which he joined by way of acquisition after a merger with Sergio’s previous company, BrokersWeb (originally called HealthCare.com, Inc. and renamed in 2010), where he was part of the founding team in 2007.

Before HealthCare.com, Sergio was CTO of ClickDiario Network, the largest Spanish language advertising network, that was acquired by News Corp. Mr. Vela also served as Senior Developer for Terra-Lycos, overseeing a network of portals in a number of countries such as USA, Mexico, Central America, Colombia and Argentina. Sergio holds a B.S. in Computer Science from Universidad Francisco Marroquin and a MBA from UNIS Business School.

 

Marianne D. Liberatore

VP, Sales

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Marianne D. Liberatore

VP, Sales

As VP of Sales at HealthCare.com, Marianne leads sales and client service initiatives for HealthCare.com’s online advertising business.

Her responsibilities include building third-party partnerships, leveraging new business development opportunities and increasing revenue. With over 10 years of experience, she enjoys the speedy start-up world, building divisions quickly and efficiently. She has worked for various companies in the online marketing space such as BrokersWeb, Text Link Ads (now Matomy Media), and Clash Media Group. She has worked extensively in online customer acquisition specifically for the insurance and online education verticals, where she has experience selling performance-based advertising to insurance carriers, agencies, universities and marketers at scale.

Flávio Rodrigues

VP, Paid Media

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Flávio Rodrigues

VP, Paid Media

Flávio Rodrigues is HealthCare.com’s VP of Paid Media, and is growth initiatives centered around traffic acquisition.

He comes from eDreams, an online travel company that is the largest online flight booking company in the EU, where he was the Global SEM Lead for Tools & Enablement. Flávio is an expert in managing large-scale direct response SEM/PPC programs and has a passion for developing scalable solutions that allow for efficiency gains. Previously, he was an SEM team leader and campaign manager at eDreams overseeing millions of dollars in monthly ad spend and working with cross-functional product, UX, development and data teams. He holds a B.S. Marketing Management; Postgraduate Foresight, Strategy & Innovation.

Brian Joyner

VP, Product

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Brian Joyner

VP, Product

Brian leads the product team at HealthCare.com. Along with focusing on improving current site features, Brian will be working to add new customer-centric features with the goal of using technology to make shopping for health insurance and managing healthcare costs simpler and easier.

Prior to joining HealthCare.com, Brian was an early member of Bounce Exchange where served in a variety of roles including leading one of the company’s largest client portfolios (with clients such as Lufthansa Airlines and GrubHub/Seamless) and heading the Automated QA Team, where he developed automated tools supporting 50+ engineers critical to rapidly scaling the company into the global leader of behavioral marketing automation. While a key member of the accounts team, Brian learned to code, a skill he used to develop the MVP of Bounce Exchange’s ‘Instant Retargeting’ technology. Before Bounce Exchange, Brian worked at a variety of digital marketing technology startups. Brian is a graduate of the University of North Carolina – Chapel Hill.

Todd Faucher

VP, Revenue

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Todd Faucher

VP, Revenue

Todd Faucher has 20 years of experience in the online insurance sales industry, and is an integral part of the senior leadership team at HealthCare.com.

Todd created HealthInsuranceFinders.com, which grew to one the most recognized health insurance websites on the internet. On the back of the success of HIF.com, Todd started BrokersWeb in 2004, which became one of the leading PPC traffic sources in the insurance industry. BrokersWeb was sold to HealthCare.com in 2008, and then to VantageMedia (Katch) in 2010. Todd has been part of the executive team throughout these transitions and has now returned to HealthCare.com to help manage their revenue initiatives.

Team

Hilary Hess

Director, Business Development

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Hilary Hess

Director, Business Development

As Director of Business Development, Hilary oversees the development of strategic partnerships and executes sales and marketing initiatives to ensure the company meets its revenue and performance goals. She also works closely with HealthCare.com’s sales and tech team in order to better serve HealthCare.com’s partners and customers.

Prior to joining HealthCare.com in 2016, she was Business Development Director at AutoWeb, a leading automotive search engine which was acquired by Autobytel in 2015 where she remained in a similar role. Previously, she was the Account Manager at Vantage Media and Account Manager and Data Analyst at BrokersWeb.com.

With over 5 years of experience working at successful start-up companies, she developed expertise in online performance-based marketing, business and product development. She enjoys the challenge of working in a fast paced work environment where she can use her passion and creativity to come up with innovative solutions to better serve her clients and company. Hilary completed a Bachelor of Business Administration, in Finance at Florida International University – College of Business Administration.

Ana Camposeco

Data Analyst & Scientist

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Ana Camposeco

Data Analyst & Scientist

Ana has experience in the analysis of complex data sets from several fields. Prior to joining HealthCare.com, she was involved in several projects at Dartmouth College and the University of Vermont (UVM) analyzing gene expression data using several statistical approaches.

Her current role as a Data Scientist involves development and implementation of data collection systems and other strategies that optimize statistical efficiency and data quality. It also includes research, analysis and interpretation of trends in data. Furthermore, she works closely with management to prioritize business information needs.

Ana holds a bachelor’s degree in Electronics and Computer Engineering from Universidad Francisco Marroquin (UFM), a M.S. in Biomedical Engineering from The University of Vermont (UVM); a Graduate Certificate in Complex Systems from UVM and a Graduate Certificate in Bioinformatics from The University of North Carolina, Charlotte (UNCC).

Brandon Huang

Director, Operations

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Brandon Huang

Director, Operations

As Director of Operations for HealthCare.com, Brandon oversees cross-functional projects, assists with planning and reporting, identifies and implements data-driven operational improvements, and leads the email marketing channel.

Before joining HealthCare.com, Brandon was a management consultant in Deloitte’s Strategy and Operations division. Prior to that, he ran a shipping and storage company as General Manager. Brandon graduated from Cornell University with a BS in Mechanical Engineering and Entrepreneurship.

Michael Someck

Business Intelligence Analyst

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Michael Someck

Business Intelligence Analyst

As a Business Intelligence Analyst, Michael works closely with the business, data, and technology teams to develop, support, and execute data-related projects that provide visibility of main KPIs and performance metrics that drive the business.

Michael graduated from Pomona College in 2015 with a B.A. in Mathematics & Philosophy. Prior to joining HealthCare.com, he headed business intelligence for the US team at transportation start-up, Karhoo. He enjoys thinking creatively and using data to solve complex problems, improve products, and drive business strategy.

Hal Levy

Content Manager

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Hal Levy

Content Manager

As a Content Manager at HealthCare.com, Hal Levy helps consumers make smart medical decisions. Hal enjoys working on ambitious teams that quickly and resourcefully solve challenges. Prior to joining HealthCare.com, Hal helped rapidly scale the sales team at a high growth transportation app. Hal previously worked in civic tech and nonprofit organizations. He holds a degree in human rights from Columbia University.

Leyla Jimenez

Director, Account Management

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Leyla Jimenez

Director, Account Management

Leyla is part of HealthCare.com’s sales team supporting its advertiser relationships. Trained as a web developer, Leyla has more than 10 years of experience in front-end development, middleware and back-end. In her role with HealthCare.com, she is in charge of managing HealthCare.com’s client accounts from initial set up to completion for both lead and call campaigns. She also focuses on maximizing campaign performance on the client’s behalf, providing proactive campaign optimization. She holds an AAS Programming & Systems and a in B.S. in Software Engineering.

Ulises Aguilar

Sr. Developer

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Ulises Aguilar

Sr. Developer

Ulises is a software developer at HealthCare.com with responsibilities in the continuous development, maintenance and experiments in SEM sites. He came to HealthCare.com with 6 years of experience in web programming, in languages like Javacript, PHP, Linux, HTML5, CSS3, Odoo.

Luis Alonzo

Sr. DevOps Engineer

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Luis Alonzo

Sr. DevOps Engineer

Luis has over 8 years of experience in software development with different technologies and stacks, including Linux systems administration, Continuous Integration & Delivery, and Database Administration.

Luis’ main responsibility at HealthCare.com is the design, implementation and management of all infrastructure, which involves implementation of continuous integration and delivery for all services. Luis also does the R&D for new technologies to simplify the management of the infrastructure, solve challenging problems or to automate operational tasks. He also works closely with the development teams to improve the performance of HealthCare.com’s core services.

Hersson Alvarado

UI Designer

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Hersson Alvarado

UI Designer

Hersson is a UI, UX and product designer with HealthCare.com. He has responsibility over graphical elements of the company, which includes designing the different platforms on which the product is presented, in user communications, the website, the consumer application and the advertiser interfaces. It includes preserving functionality across web and desktop, and maintaining brand standards. Prior to joining HealthCare.com, Hersson has had 8 years working in web-based design and 1 year in advertising design. His expertise in editorial design allows him to apply functional designs in the user experience and user interface. In his free time, he is also a graphical artist who has had his works shown in public art exhibitions.

Juan Pablo Andrino

Account Manager

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Juan Pablo Andrino

Account Manager

Juan Pablo, or “JP” as many people call him, is an account specialist serving HealthCare.com’s advertisers and monetization partners. His responsibilities include managing HealthCare.com’s advertiser call campaigns and distribution, managing featured advertiser campaigns, and optimizing for advertisers’ back-end sales conversions. JP has more than 5 years of experience in customer service and data analysis roles. Prior to HealthCare.com, JP was a customer service representative and team leader at customer service and BPO companies such as Telus International and IContactSol. He was also a customer success manager and customer support specialist at ContactUs.com. JP is currently pursuing a Bachelor’s degree in Chemical Engineering at Universidad de San Carlos de Guatemala.

Christopher Annis

Search Marketing Analyst

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Christopher Annis

Search Marketing Analyst

Chris is a search marketing analyst at HealthCare.com based in Miami.

Born in the 80s in South Florida, Chris grew up with a bunch of nerdy interests and really into puzzles. As he became a teenager, he got really into music, playing the bassoon in the school symphony and the drums in the marching band. He did really well in math and English alike so after initially trying out a music major in college, and a brief stint as a physics major, he finally settled on Economics because of the broad scope of being both quantitative and qualitative. This translated really well into SEM because it also uses both sides of the brain, being a creative and rigidly analytical profession.

He started his search career with BrokersWeb in 2011, and stayed with the team through the merger with Vantage Media and continuing on before leaving in late 2014. at HealthCare.com, Chris manages paid media acquisition campaigns.

Chris holds a B.S. in Economics from Florida International University and is certified in Google Analytics, Adwords, & Bing. Years of Experience with Contextual marketing platforms.

Chris spend his free time playing drums and guitar in various bands, somewhat seriously weightlifting, partaking in the craft beer scene, and playing indie/new board games with friends.

Fernandojosé Boiton

Data & BI Lead

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Fernandojosé Boiton

Data & BI Lead

Fernando Boiton started his Internet Software Development career by joining the ClickDiario Network in 2005 as a web application developer to maintain a collection of websites for multiple verticals focused on Latin American traffic, all of them monetizing through a Display Advertising platform. After ClickDiario, Boiton started working for the first version of HeathCare.com where he participated as Software Architect for the Health Providers Directory Search Engine of what was known as BrokersWeb (renamed in 2010 to HealthCare.com). At this point in his career, Fernando entered an evolutionary loop that leads to him becoming an established Enterprise Architect, expanding the company’s technological capabilities in order to build a fully distributed and scalable PPC Based AdServers. After Brokersweb’s merger with VantageMedia, Boiton transitioned to being the Director of Software Engineering.

Before Joining HealthCare.com, Boiton was VP of Technology for Autoweb.com where he was a facilitator of all B2B and Consumer facing technical solutions for AutoWeb overseeing the technology teams responsible for design, development, and implementation of all enterprise-level information systems, software applications, IT support and infrastructure systems. After Autobytel’s merger with Autoweb Inc in October 2015, Boiton kept leadership roles supporting the operation of Autobytel-Guatemala, a division that included a team of 40+ Engineers.

https://www.linkedin.com/in/fjboiton/

Juan Boiton

Web Developer

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Juan Boiton

Web Developer

JuanMa is a software developer at HealthCare.com, he is focused on continuous development, maintenance and experimentation for SEM sites. With over 6 years of experience in UI development he has developed an acute sensitivity for performance and UX. JuanMa also has a Technical degree in computer electronics.

Leonel Castro

Administrative Manager

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Leonel Castro

Administrative Manager

Charged with keeping the lights running and the office flowing, Leonel Castro is an office administrator with HealthCare.com in charge of maintaining office services, office operations and procedures, preparing payroll, controlling correspondences, designing filing systems, reviewing and approving supply requisitions, assigning and monitoring clerical functions for the Guatemala office. Leonel holds a degree in Business Management.

Obed Espinoza

Sr. Solutions Developer

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Obed Espinoza

Sr. Solutions Developer

Obed is a software developer with HealthCare.com, and lives his life in code. Since he was a little kid he always wondered how technology works. Obed learned to code when he was 16 years by starting to learn fox pro development and database management. Obed studied software and computer science engineering at the Universidad de San Carlos de Guatemala. He began his professional career as a freelance developer, and worked on several different projects until before getting a technology position with the government health social security of Guatemala. In 2013, a whole new world opened up for him after starting work at AutoWeb, an automotive search startup. A year year later he joined HealthCare.com, and the rest is still waiting to be coded. As he says, “I am happy as ever and happy coding.”

Gilberto Gálvez

Lead Software Developer

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Gilberto Gálvez

Lead Software Developer

Gilberto is a lead software developer with HealthCare.com. He was born in Guatemala in late 70’s having the opportunity to see how the technology was developed through game consoles, PCs, and mainframes. He loves to research and learn science with a self-taught mindset. He studied computer science since high school, and at university. He has been working in web-enabled technologies since 2011, and is proud to be a part of the HealthCare.com team. He is a father of three kids and husband. His hobbies are: travel, camping, flying drones, honeydoes & software development (that is why his work is part of things he likes), and is always looking for the next summit to climb.

Gilberto has over 20 years in IT and software engineering, including banking, CRM/ERP, Logistics, HR, statistical/survey and web advertising systems. He has developed over several kinds of technologies, including client-server through N-tier based, having either SQL/noSQL as repositories. He has led software teams since 2007.

Elmer García

Sr. Software Developer

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Elmer García

Sr. Software Developer

As a senior software developer at HealthCare.com, Elmer implements and builds back-end services and front-end solutions for our different software and web products. Elmer has over 9 years of experience in software development with different technologies, stacks and game engines. He has 3 years of experience as a software developer working with financial institutions in Guatemala. He also worked on a 1 year project with the Guatemala Ministry of Public Health, and 4 years in game development before HealthCare.com in 2014.

Ericka González

Product Manager

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Ericka González

Product Manager

Ericka coordinates internal resources for the execution of releases, assisting in the definition of project scope and objectives, ensuring technical feasibility, identifying resource availability and allocation, measuring project performance and performing quality assessments in each release. She works heavily in automating the QA process with external tools.

Prior to HealthCare.Com, Ericka was a Project Manager Assistant in Cerveceria Centroamericana S.A. also known as Central American Brewery, where she managed projects in logistical areas of the company, such as systems for automating controls for different vehicle routes, software for performance on fleet tires and fuel, and controls for maintaining service records. Before that, she was a programming analyst in the same company, where she developed custom software in Visual Studio .Net, AS400 interfaces, SQL Server and supported SharePoint sites. Ericka has 8 years of experience developing systems. She holds a B.S. in Computer Science from Mariano Gálvez University.

Sabrina Guzmán

Production Support Engineer

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Sabrina Guzmán

Production Support Engineer

Sabrina is part of the Technology team responsible for providing support with HealthCare.com’s advertiser-side software. She works with sales account management for product requirements, coordinate internal resources, assists in the definitions of project scope and objectives, ensures technical feasibility, performs quality assessment and automates QA processes.

Sabrina has more than 8 years in the software industry in development and quality assurance. Previous to HealthCare.com, Sabrina was a Quality Assurance Lead at Xerox Corporation, where she oversaw all aspects of quality assurance. Sabrina holds a Bachelor’s degree in Computer Science from Mariano Galvez University.

Outside of work, Sabrina enjoys cooking, watching a good movie and spending time with her family.

Byron Hernández

Data Architect & Developer

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Byron Hernández

Data Architect & Developer

Byron is the principal data engineer at HealthCare.com. Byron has experience in analytical software systems from several industries. Prior to joining HealthCare.com, Byron has designed and led software developer projects in the electronic banking and in commercial industries. In his own time, Byron teaches courses in different local universities such as Linear Algebra, Computer Graphics and Operative Systems.

Fernanda Martinez

Administrative & HR Support

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Fernanda Martinez

Administrative & HR Support

In HealthCare.com, Fernanda supports in the management of the office in coordination HR for the Guatemala office. She also serves as a reporting analyst for the data and BI team.

Fernanda holds a degree in Industrial / Organizational Psychology from Rafael Landívar University. She has 7 years of experience in the areas of recruitment and selection, HR management, hiring, internal customer support, talent management, team management and reporting.

Kenia Meizoso

Administrative Manager

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Kenia Meizoso

Administrative Manager

At HealthCare.com, Kenia is responsible for the organization and coordination of the Miami office operations, procedures and resources needed to facilitate organizational effectiveness and efficiency. Kenia is self-motivated with several years of experience as an office manager.

Roberto Morales

Sr. Developer

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Roberto Morales

Sr. Developer

Roberto is a Full-stack senior developer at HealthCare.com. His area of focus includes continuous improvement of user experience and all that this entails. He is passionate about programming in JavaScript, and fully versed and proficient on both Front-End and Back-End development. His experienced in all parts of software life cycle, from system’s administration, to hardware, to the creation and optimization of user experience makes him a valuable asset to the HealthCare.com team.

Boris Ruiz

Engineering Manager

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Boris Ruiz

Engineering Manager

Boris currently leads software development projects related to SEM at HealthCare.com for the Health and Medicare products. His responsibilities include prioritizing feature releases, integrating 1st- and 3rd-party systems, and experimenting with UX. He takes all of these endeavors with enthusiasm and commitment, making sure every step along the way is valuable for his team and company.

After graduating from his bachelors degree, Boris worked in informatics in many industries including education, manufacturing and videogames until he moved to The Netherlands to study for his master degree and travel the world. Outside of HealthCare.com, Boris is also the Academic Director for Informatics & Systems and Electronics & Telecommunications for the bachelors and masters degree programs at Universidad Rafael Landívar.

On his free time, Boris enjoys performing in stand-up and improv comedy shows at local venues. He also enjoys juggling, designing his own videogames, and starting the fireplace at his parents’ house.

Luis Carlos Ruiz

Sr. Software Developer

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Luis Carlos Ruiz

Sr. Software Developer

“LuisK”, like many people called him, is a senior, full-stack software developer at HealthCare.com. His responsibilities in HealthCare.com include building fully-responsive user interfaces (Mobile, Tablet and Desktop), optimizing production deployments, performing code reviews, keeping compatibility between web browsers, and setting front-end development pipelines using new development tools.

Luis Carlos brings skills for analyzing, designing and developing software for large-scale enterprise solutions. He is a self-learner of new methodologies and technologies for software development. LuisK is proactive in researching and implementing of new technologies for continuous improvement of processes.

As a software developer, LuisK cares about clean code, maintainability, over-communication, cooperation and collective responsibility. He has more than six years working as a software development engineer on different projects in areas of education, healthcare, government, oil and gas.

LuisK holds a Bachelors degree in Computer Science and M.S. in Management and Software Development and is a certified Scrum Developer. In his free time, LuisK spends learns more about JavaScript, including new libraries and frameworks, design and code patterns, and any new technique to perform at a higher level. The rest of his free time goes around rock climbing, bouldering, watching videos and planning future trips to experiment with what it means to be alive.

Carlos Zelada

Sr. Engineer & Data Scientist

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Carlos Zelada

Sr. Engineer & Data Scientist

Carlos has over 10 year of experience, teaching in local universities where he has taught Data Science Courses, Linear Algebra, Statistics, Econometrics, Simulation and Digital Signal Processing, just to mention a few. For the past 2 years Carlos has been working as an independent Data Scientist in education and private sectors. He also has published several papers on engineering education and presented workshops about the use of the R programming language in international conferences.

Rafael Angarita

Paid Search Manager

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Rafael Angarita

Paid Search Manager

Rafael Angarita is HealthCare.com’s Paid Media Manager, his responsibilities are focused on traffic & customer acquisition.

His most recent role was at The Princeton Review, one of the largest Education companies delivering Test Preparation & Tutoring solutions for students of all ages, where he was the Digital Marketing Manager. Previously, he was a SEM & Paid Social team leader and campaign manager at OpenEnglish.com. Rafael is a data-driven marketing professional and he has experience managing and optimizing large digital marketing budgets across various digital marketing channels ranging from search engine marketing, social media, display advertising, among other marketing verticals. He holds a B.S. Business Administration from MDC.

Estuardo Ruíz

QA Engineer

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Estuardo Ruíz

QA Engineer

Estuardo has rich experience in developing software, especially on web and mobile app development. He also has experience in software Quality Assurance, including QA analysis and automation. He favorite code for programming is JavaScript.

Bryan Barrios

Sr. Software Developer

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Bryan Barrios

Sr. Software Developer

Bryan is a software developer at HealthCare.com, his skillset is strong in both Frontend and Backend development. Prior to HealthCare.com, he was SEM developer in Katch, LLC.

He loves to code and new technologies, he has over 6 years of experience in software development in multiple languages and framework. Bryan finished his Bachelor’s degree in Computer Science at Universidad Mariano Gálvez de Guatemala.

Meher Goel

Product Designer

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Meher Goel

Product Designer

Meher is a Product Designer at HealthCare.com and is responsible for the end-to-end user experience and user interaction of the web consumer product. This includes researching UI trends, iterating on various solutions, prototyping and testing features and better understanding the needs of the user.

Before joining HealthCare.com, Meher spent her time working at Jackpocket in New York and developing their web and mobile product for a diversity of users all over America. Her design and psychology background allows her to deeply understand users and drives her to create intelligent and empathetic digital experiences.

Byron Sanchez McNew

Developer

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Byron Sanchez McNew

Developer

Byron is software developer currently supporting the development and overall life cycle of new and existing projects here at HealthCare.com.

He has a bachelors’ degree in Computer Science from Universidad Rafael Landivar of Guatemala, and a master’s degree in Information Science from Tohoku University of Japan. Byron has experience working with CRM and BPM systems for banking and healthcare institutions in the Guatemala and the US. While in Japan, he worked on data analysis and prediction of language learning with educational technology. All in all, he has over 9 years of experience with programming and web-development.

When he’s not working, he enjoys cooking (not doing the dishes though), playing video games (mostly old ones), and having new experiences whenever he can.

Board of Directors and Advisors

Matias de Tezanos

Investor, Co-Founder

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Matias de Tezanos

Investor, Co-Founder

Matias de Tezanos is an investor, cofounder and advisor to HealthCare.com. He was the founder of the original HealthCare.com, and spearheaded the current version of the company.

Matias is a serial Internet entrepreneur. In 2000, he founded the most-visited Internet hotel reservation site in Spanish, Hoteles.com, which he sold in 2002 at age 22 to Expedia. He was the co-founder and CEO of ClickDiario.com Network, an Internet advertising network in Latin America acquired by FOX International in 2006. In 2012, Matias founded PeopleFund, an investment holding that incubates and invests in start-ups.

Jeffery Boyd

Board Director, Investor

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Jeffery Boyd

Board Director, Investor

Jeff has served on our board since October 2014 shortly after the launch of HealthCare.com by HealthCare, Inc.  served as our President and CEO of The Priceline Group (“Priceline”) from November 2002 until December 2013. Jeff also served as Interim CEO and President from April 2016 to December 2016. He was previously Priceline’s COO from November 2000 to August 2002. He previously served as EVP, General Counsel and Secretary of Priceline from January 2000 to October 2000. Prior to joining Priceline, Jeff was EVP, General Counsel and Secretary of Oxford Health Plans, Inc. Jeff has been a member of the Board of Directors of The Home Depot, Inc. since October 2016.  Jeff was a member of the Board of Directors of Bankrate, Inc. and BEN Holdings, Inc. (the holding company for Bankrate, Inc.) prior to its initial public offering in 2011.

Jose Vargas

President, Board Director, Investor, Co-Founder

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Jose Vargas

President, Board Director, Investor, Co-Founder

Jose is an investor, board member and co-founder of HealthCare.com. He is serial internet entrepreneur who has been building and growing companies for over 14 years. Previously, he was the founder and CEO of MailCreations.com which was acquired by a publicly traded, Japanese company in 2004. In 2007, he co-founded the predecessor to the current HealthCare.com. That company acquired BrokersWeb, a pay-per-click marketplace for insurance, and the combined company was acquired in 2011 by Vantage Media. Jose also co-founded BlueKite, a FinTech startup developing cross-border payments that was acquired by Xoom Corporation. He is a board member of Autobytel, HealthCare.com and PeopleFund.

Arthur Kosten

Investor

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Arthur Kosten

Investor

Arthur Kosten was a founder of bookingportal, the company that would become Booking.com, the largest online hotel and accommodations company in the world. He led as CMO for over 10 years, and grew its advertising to become one of the largest online advertisers in the world. Arthur is currently an angel investor based in Amsterdam.

Bob Mylod

Investor

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Bob Mylod

Investor

Bob is an investor and advisor in HealthCare, Inc. Bob is the Managing Partner of Annox Capital Management, a private investment firm that he founded in 2013. From 1999 to 2011, Mr. Mylod held several roles at The Priceline Group (“Priceline”), including Vice Chairman, Head of Worldwide Strategy and Planning, and Chief Financial Officer. Prior to joining Priceline, Mr. Mylod was a Principal at Stonington Partners, a private equity investment firm. Mr. Mylod is the Chairman of the Board of Directors and a member of the Audit Committee of Redfin, a technology-powered residential real estate brokerage.  He also serves on the board of directors of several privately-held and publicly-held companies, including Redfin and Dropbox. Mr. Mylod received an A.B. in English from the University of Michigan and an M.B.A. from the University of Chicago Graduate School of Business.

Howard Yeh

CEO, Board Director, Investor, Co-Founder

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Howard Yeh

CEO, Board Director, Investor, Co-Founder

Howard leads HealthCare.com as its CEO, and co-founded the new HealthCare.com in 2014. He was also an original founder of HealthCare.com in 2007. He is an investor in the company and serves on the Company’s board of directors.

Before HealthCare.com, Howard co-founded ContactUs.com in 2012, a marketing software company that was acquired in 2015 by WorkWave. He was previously a co-founder and COO of BrokersWeb, which was successfully acquired in 2011. Previous to that, he was a venture capital investor at VantagePoint Capital Partners and an investment banker at Merrill Lynch. He graduated from the Wharton business school at the University of Pennsylvania in 2000.

Julio González

Investor, Co-Founder

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Julio González

Investor, Co-Founder

Julio González is an investor and co-founder of HealthCare.com. He is a seasoned entrepreneur and businessman. Julio began creating and founding companies of great social impact at a very young age.

One of the first companies was ClickDiario, classified by ComScore Inc. as the main online advertising network in Latin America; Now operates as a subsidiary of Fox International Channels (FOX). Other of the many companies that can be mentioned are Vantage Media, Kipo, HealthCare.com and Autoweb.

It was until 2012 that he founded PeopleFund, a company that is dedicated to taking great visions of business at any stage and turning them into bigger and profitable companies. You can think of PeopleFund as an investment vehicle that helps entrepreneurs around the world accelerate their business venture’s growth.

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